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Job-seekers of all ages aren’t taking advantage of all employment platforms

Posted on October 29th, 2012 Read time: 1 minutes

Generational employment seekers are spending most or all of their job searching time job online, according to a recent study by research firm Millennial Branding and job networking site Beyond.com.

The survey found that most millennials, Generation X-ers and baby boomers alike favor online job boards as their top resource, and spend between 5 to 20 hours per week looking for work online. The study surveyed a combined 5,268 people seeking to make their way onto a company's payroll.

Of the respondents, baby boomers, ages 48 to 67, prefered LinkedIn as their primary social networking tool. More Gen X-ers, ages 40 to 47, and Gen Y-ers, ages 18 to 29, use Google+ than their older peers.

While the majority of job-seekers turn to the internet for employment opportunities, less than 15 percent of respondents have personal professional websites.

"You'd think more people would invest in their own website because that's your place to really differentiate yourself and show all you can provide to a company," founder of Millennial Branding Dan Schawbel told Workforce. "You can do that through videos, too, not just posting your résumé, and you can create a blog."

Schawbel recommended that job-seekers use a variety of employment search methods, including networking events where they'd meet HR administrators.

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